OG Yoghurt
YEAR: 2016
SERVICE: Art Direction, Corporate & Packaging Design
I fictionally redesigned the logo and packaging of the greek yoghurt brand Kogias as my final university project and created aswell a tv spot. The concept of the brand lies in the ambiguity of the logo suffix "OG", which stands for both "Original Greek" and originally for "Original Gangster". Apart from that, the "OG" is also a real eye-catcher on the shelf.


